In December Matt Cutts announced that Google had begun treating subdomains more like subdirectories. The reason behind the move was to limit the number of results from one company that appear in a keyword search. If you are unfamiliar with the exact definitions, a subdomain looks like this: subdomain.example.com and a subdirectory (also called a […]

“Pipes” is a feature on the Yahoo web site, which is currently in the “beta” development stage. It enables Yahoo members to put together multiple online feeds into a single “pipe”, and lets others (membership not required) specify how they want the combined information to be additionally filtered.
Some examples of Pipes which have been created […]

Interactivity can help attract repeat visitors to your web site and encourage them to use it for longer periods of time. In some cases, this can add to the content it has to offer. Here are some tips for increasing the interactivity of your site…
POLLS: Offering a poll related to the web site (or particular […]

Perhaps in face of the question of if social network Facebook would overtake LinkedIn as a business destination network, LinkedIn has launched a developer platform alongside a new design.
LinkedIn’s new features include the ability to find connections to people on LinkedIn while on other websites, through third-party applications. Your friends from other social networking sites […]

When designing pages and creating content for them, web site owners must decide upon the best balance of usability and SEO (or Search Engine Optimization). Many favor one or the other and put more emphasis on it. But which is more important to your web site’s success, SEO or usability?
First, it should be made clear […]

It can take a long time to learn about all the important facets of SEO (Search Engine Optimization); keyword density, different types of links, META tags, directories, social bookmarking, etc. One way to learn about SEO is to read one of the many books about this subject, but can a book truly teach you how […]

B2B SEO is different than B2C SEO, just as your marketing efforts in a B2B relationship are different. One of the most important differences to remember is that you are talking to more than one buyer. Many B2B purchases involve four or five different people influencing the final decision. And each of these people has […]

Although it is preferable to avoid this, changing your web site’s URL or domain name is sometimes necessary. This may be due to a particular reason, such as trademark infringement, or just because the current URL doesn’t seem to be effective and you have purchased a better one. Another possibility is that you are upgrading […]

The popular search engine Ask.com has introduced a new feature called AskEraser, which gives users’ searches anonymity when it is activated. This may give Ask.com an advantage over other major search engines with regard to searchers who are concerned about anonymity and privacy.
According to a press release issued by Ask.com’s parent company (IAC), the new […]

SEO podcasts vary from the very basic to professionally produced productions. If you are looking to listen and learn here are a few sites to get you started.
1. SEO 101 - Although the name implies a very beginning level, this podcast also covers advanced SEO techniques. Many in the SEO field believe it to be […]